This year, there will be a slightly different rally before each WSU home game and the events will be bigger and better than ever.
"This is the third year that we've done First Down Fridays," said Pullman Chamber of Commerce Executive Director Marie Dymkoski. "So the community now knows about it, the students know about it, so we're anticipating a huge crowd."
This Friday, the kick-off rally is downtown and starts at 5 p.m. There will be food, live music, and a beer garden.