The Gina Quesenberry Foundation is selling 'Tough Enough to Wear Pink' shirts for the 80th Annual Roundup.
The bull riding action kicks off tonight (Wednesday), however it's Friday night that can really make a difference. Everyone that shows up wearing pink a dollar will be donated to breast cancer patients.
"In the sale of our t-shirts we raise money to help local patients who are getting local treatment in the valley for breast cancer," said Gina Quesenberry Foundation Vice-President, Natalie Elliott. "Additionally they can use the money for anything that comes up during their treatment."
"Friday night means a lot to the foundation," said Gina Quesenberry Foundation Founder, Laynie McClain. "It's one of our biggest fundraisers and all the money stays here locally so it's really important for everyone to comes out and wear their pink."
Since the foundation began in 2005 more than $140,000 has been given to those in need. You can get your sweatshirt or 'T' at the Little Pink Barn in the Big R parking lot through Friday afternoon. 100% of the proceeds will go to the foundations cause.